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Low eCPM with a lot of views and downloads

Discussion in 'Unity Ads & User Acquisition' started by kito-kito12, Mar 23, 2017.

  1. kito-kito12

    kito-kito12

    Joined:
    Dec 31, 2016
    Posts:
    1
    Hello,

    A month ago i uploaded my game to Google Play Store (https://play.google.com/store/apps/details?id=com.DABCStudios.CrossbarChallenge&hl). Right now it has 35.000 downloads and it is going really well (amazing because i did not expected that so far).

    The problem is that I THINK that my eCPM is really low. Here are my statistics from this 30 days:

    Impressions: 70.867
    Revenue: $144.50
    eCPM: $2.04

    I really think that $2.04 per 1000 impressions is really bad. Is it normal or not? I use rewarded video, that I expected to work better.

    Thank you.
     
    kito-kito12, Mar 23, 2017
    #1